Editorial Guidelines

What we stand for

Four principles sit behind everything we write. Accuracy: claims are checked against primary sources, and if we cannot verify something, we leave it out rather than guess. Independence: our ratings are editorial judgements that no advertiser can buy or bend. Clarity: we write in plain language, explain the terms behind a bonus, and never dress up risk as opportunity. Responsible-gambling first: every page that touches casinos, bonuses, or jackpots carries an 18+ framing, because the expected result of wagering over time is a loss, not a win.

How a review is produced

Reviews move through a fixed workflow, and a piece cannot skip a stage:

1. Draft: a reviewer gathers evidence, tests the product where possible, and writes the assessment against our six scoring criteria.
2. Submitted: the draft goes to an editor with its source list and the completed scoring evidence attached.
3. Edited: an editor checks structure, tone, fairness, and whether every claim is supported.
4. Licence and fact-checked: licensing status is confirmed at the regulator’s register, bonus terms are re-read against the operator’s live terms page, and figures are verified.
5. Ready: a named editor signs off, and the reviewer and signer are recorded in our internal production log.
6. Published: the piece goes live under the collective Bit Jackpot Editorial Team byline, with a visible last-verified date.

The scoring itself follows a published formula, explained in full in our review methodology.

Sourcing: at least three sources per review

No casino review is published on fewer than three independent sources. At a minimum, that means the regulator’s own public register for licensing, the operator’s own terms and conditions for bonus and payout rules, and at least one independent data point such as a first-hand deposit and withdrawal test or credibly aggregated player-report data. Where a claim rests on a single unverifiable source, it does not run. Our step-by-step licence checks are documented in the licensing verification policy.

Conflicts of interest and holdings

Everyone who writes or edits for Bit Jackpot discloses relevant financial interests to the standards function, including holdings in tokens, operators, or affiliated companies. Anyone with a stake in a business cannot review, score, or edit coverage of that business. These disclosures are kept current, not filed once and forgotten, and a failure to disclose is treated as a serious breach rather than an oversight.

How we use AI

Bit Jackpot content is written and edited by people. Where AI tools assist with drafting, research, or summarising, the output is reviewed, fact-checked, and edited by a human before anything is published, and the same sourcing and licensing checks apply. We do not claim our content is “100% human with zero AI,” because that would not be honest, and we do not let AI publish anything unreviewed. A person is always accountable for what goes live. Where an AI tool materially shaped a draft or the research behind it, our editors weigh that during review rather than treating it as a shortcut around our sourcing and licensing checks, and the standard the work must meet does not change.

Bit Jackpot will never

Some commitments are absolute. Bit Jackpot will never:

1. take payment to raise a score or grant an unearned “top rated” label;
2. review or list an operator we cannot confirm is licensed;
3. publish AI-generated body content without human review;
4. use “guaranteed win” or “guaranteed jackpot” language;
5. place advertising or affiliate links on our responsible gambling pages;
6. invent a jackpot total, or scrape one in violation of an operator’s terms;
7. let a staff member cover an operator in which they hold an undisclosed stake;
8. publish an anonymous “insider” source to support a licensing claim.

When we fall short of any of these standards, we want to hear about it and we will fix it in the open. See our corrections policy for how to report a problem and what happens next. None of this is financial or gambling advice, and Bit Jackpot is strictly for adults aged 18 or over.